Kenshoo Integrates with CitrusAd’s open API to Expand Global Retail Media Offering!

The 2013 shopping season to date saw record-high global increases in key paid search metrics year-over-year (YoY) with a 27% increase in clicks, 12.5% lift in impressions, and 31% increase in revenues. Mobile paid search also played an integral role in YoY growth as 1 out of every 3 global paid search clicks originated from mobile devices during the 2013 shopping season.

Download the Kenshoo 2013 Global Online Retail Seasonal Shopping Report: Early Edition to get an analysis of all the key Global SEM metrics for the 2013 shopping season with breakouts for the U.S. and U.K.

The report also includes an in-depth look at mobile ad performance and Google Product Listing Ad performance, along with implications for advertisers and tips on how to capitalize on timely opportunities.