Understand which ads are currently suffering from ad fatigue and which are likely to fatigue soon, then get the insights you need to boost performance.

  • Intelligent Creative Insights at Your Fingertips

    Marketing dollars are constantly wasted running ads that are no longer relevant to the target audience. Why? Because it takes resources and data crunching to identify active ads that have reached—or are about to reach—the point of fatigue. So ad fatigue is often unaddressed and unresolved.

    Kenshoo blends AI and big data to analyze ad activity and surface actionable insights that lead to more informed decisions. When your ad is fatigued, or shows signs of upcoming fatigue, a smart tag automatically appears next to the ad. This alerts you to the issue and provides you with options for easy optimizations, enabling you to minimize resources while maximizing performance.
    • +297%

      Increase in Reach

    When leveraging the Ad Fatigue Smart Tag

How Ad Fatigue Enhances Your Social Marketing

  • Analyze

    Tags monitor impression and click volume, CPC, CTR, ad type, timeframe, and status to track fatigue.
  • Optimize

    Makes actionable recommendations on how to resolve fatigue so optimizations occur in seconds.
  • Maximize

    See immediate improvements in performance once you're out with the old and in with the new.

Stitch Fix

Today, Stitch Fix Men relies heavily on Smart Tags to detect and remedy ad fatigue.