/ 1月 17, 2018 New Kenshoo Research: Visual Experiences Drive Holiday Season Digital Ad Growth Immersive, visual ad types resonated with advertisers and drove increased engagement among consumers during the fourth quarter holiday season, spurring spending growth in both social (39%) and paid search (12%) year-over-year (YoY). Read More →
/ 10月 18, 2017 New Kenshoo Research: Engagement-focused Ad Types Resonate with Publishers, Advertisers and Customers Increases in adoption of search engine and social media ad units with higher click-through rates (CTR) deliver spending growth, with mobile continuing to lead the charge. Read More →
/ 9月 13, 2017 Top Brands and Agencies Seize the Amazon Opportunity with Kenshoo E-Commerce Marketing Ahead of the Holiday Season Using cross-channel insights from social, search and now e-commerce, brands can better connect with consumers from discovery to point of purchase, with initial results demonstrating increased revenue and return on ad spend (ROAS), a decrease in cost-per-click (CPC) and considerable time savings. Read More →
/ 7月 25, 2017 New Kenshoo Research: Mobile and Product Ads were the Darlings of Q2 Digital Advertising Kenshoo’s Q2 2017 Digital Marketing Snapshot reveals how increased emphasis on mobile and product-focused ads are driving spending growth in both social (40%) and paid search (10%) year-over-year (YoY). Read More →
/ 7月 18, 2017 Kenshoo Introduces e-Commerce Marketing Following a Successful Round of Financing Today Kenshoo announced its foray into e-Commerce marketing, leading the charge in bringing this critical channel into prominence alongside social and search marketing. Read More →
/ 4月 25, 2017 New Kenshoo Research: New Kenshoo Research: Search and Social Volume Continues to Show Double-digit Growth Year-Over-Year New ad types and device-level controls improve targeting and performance. Read More →
/ 4月 01, 2017 Kenshoo Unveils Adwear, for Real, Real-Time Advertising Marketers can now be there at every step of the customer journey with Kenshoo’s smart clothing technology. Read More →
/ 2月 02, 2017 Kenshoo Announces Winners of Fifth Annual Infinity Awards for Excellence in Agile Marketing Today Kenshoo released the winners of the fifth annual Kenshoo Infinity Awards, announced at its K8 Summit yesterday. Also known as the Infinities, these awards showcase best-in-class performance marketing programs by global marketers leveraging Kenshoo’s native advertising platform. Read More →
/ 2月 01, 2017 Kenshoo and Pinterest Announce Innovative Partnership Kenshoo and Pinterest, the world’s catalog of ideas, today announced a strategic partnership that will help marketers directly reach people as they plan and search on Pinterest throughout their consumer journey. Read More →
/ 1月 31, 2017 Kenshoo Announces Snapchat Partnership to Support Snap Ads Kenshoo and Snap today announced a partnership that will unite both brand awareness and performance goals within a single campaign. Kenshoo’s client base, spanning over 2,000 of the world’s leading brands, now have the ability to incorporate Snap Ads as part of their marketing programs. Read More →